Halsey Reveals ‘The Great Impersonator’ Release Date, Cover Art

Halsey fans won’t have to wait long for the singer’s fifth album. Halsey announced that her upcoming album The Great Impersonator will arrive Oct. 25, and also revealed one version of the forthcoming project’s art: a wide-eyed, rosy-cheeked self portrait that resembles a clipping from a newspaper ad.

“I made this record in the space between life and death,” Halsey wrote on social media. “And it feels like I’ve waited an eternity for you to have it. I’ll wait a bit longer. I’ve waited a decade, already.”

Yesterday, she launched a scavenger hunt for fans to unveil the five different covers for the album. On Aug. 27, Halsey released the trailer for her “confessional concept album,” a nearly 90-second clip that explores how her music would’ve been perceived if it debuted in the 2000s, Nineties, Eighties, or Seventies. The Great Impersonator will use sound to travel through time.

“I really thought this album might be the last one I ever made. When you get sick like that, you start thinking about ways it could’ve all been different,” she said at the start of the video. “What if this isn’t how it all went down? 18-year-old Ashley becomes Halsey in 2014.”

Halsey, who released her last album If I Can’t Have Love, I Want Power three years ago, marked her return with “The End,” a song that traces her health struggles with Lupus SLE and a rare T-cell lymphoproliferative disorder. The chilling track was also an ode to her fans. In July, Halsey released “Lucky,” a pop track that interpolates both Britney Spears‘ hit of the same name and Monica‘s “Angel of Mine,” followed by “Lonely Is the Muse,” in August, a dark pop track about how past lovers played a role in her self worth.

The Great Impersonator is available for pre-order.